Critical Business Relationships

In my seminars on Customer Caring I talk about something I call the Work-Relationship Tripod (sm). As many of our businesses are consciously moving from being “transaction – based” to being “relationship – based,” it’s important to understand the interactions of relationship in business. Imagine, if you will, that your business sits on a tripod (or even a three-legged stool.) Each leg of the tripod represents a different set of relationships: External, Internal, and Inner. All of the legs need to stay in balance, in order for the business on top to be in balance.

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What’s happiness got to do with customer care and loyalty? Everything. The level of happiness you feel is largely in your control. When you’re happy it’s much easier to create happiness for the customer. According to Martin Seligman, the founder of “positive psychology” with whom I studied to become an Authentic Happiness Coach, there’s plenty of evidence being happy has far reaching business benefits.

Is Workplace Happiness a Business Decision? 8 Tips That Will Increase “Business Resilience”

Want a more positive workplace where you and your co-workers feel happy and motivated? Want to make customers happier so that their loyalty – and your profits – grow? Want to work more efficiently and effectively and improve your health? Authentic Happiness Coach and Customer Loyalty expert JoAnna Brandi shares tips for transforming these wants into “haves” Her overall message: Happiness creates resilient employees who, in turn, create resilient, thriving companies.

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Are We Having Fun Yet?

If you’re too busy to laugh, you are entirely too busy, according to “fun” expert Matt Weinstein, Founder of Playfair, in Berkeley CA. Matt, who has built an entire organization around the concept of play at work, believes the company that plays together, stays together. The intentional use of fun on the job can help improve employee morale, increase productivity and create a more people-centered corporate culture.

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Sweat The Small Stuff

I know there are popular books out there telling you not to sweat the small stuff – but I’m telling you that when it comes to your customers – you should sweat.

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The Problem with “No Problem”

It was late morning and I was in my hotel room getting ready to speak and then to travel on to my next engagement. It was a long flight and wanted to be able to change into my travel clothes before getting on the plane. Knowing what a hassle that can be without having the convenience of a hotel room, I called down to the front desk to ask a favor.

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Through The Eyes Of The Fish

One summer, I went fishing with a friend. We rented a canoe and ventured out into a lake at dusk. If truth be known, I was mostly watching, not really fishing. But my friend was very serious about it. As dusk turned to darkness he opened his tackle box and began searching for a new lure. I watched, curiously.

Up until that moment he’d been using a yellow lure. He explained, “It’s time to switch to a black lure.” This mystified me almost as much as what I was doing in the middle of a lake, in the dark, fishing.

I had to ask, “Why would you use black lure in the dark, in what now looks like a black lake?”

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Turning the Cycle of Failure to the Cycle of Success

While talking with a friend recently the subject turned to management skills and motivating people. I had just returned from a conference that covered that topic so I began talking about some of the successful motivation programs that had been discussed.

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Customer Care and Employee Care Go Hand in Hand

I just returned from speaking at another Inc. Magazine Conference on Customer Service Strategies. I enjoyed three days of learning and networking with some of the best and the brightest minds in the field, and in the entrepreneurial community. There was one thing in particular that was so rewarding for me this year. The absolute recognition and affirmation in almost every session that I attended that without creating an environment where the workers feel valued and good about coming to work, you cannot even hope to deliver a level of service that will build true customer loyalty.

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Use Values to Pull Your Team Together

No doubt today’s leaner organizations can benefit from the power and synergy of teamwork but all too often it’s become fashionable to call every group a team. Organizations rush to anoint departments and committees alike, “teams”, and then sit back to wait for the results, which, without the right kind of training, are disappointing. Fact is, few people really know the difference between a group and a team, or, for that matter the difference between a team, and an effective, high performance team, which takes full advantage of the combined intelligence, energy and enthusiasm of its members to reach their agreed upon goals.

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Focusing on Creating Value

What would happen if you stopped TRYING to make money? If, for one whole year you didn’t think about creating profit. If, for that year you took your focus off what was dropping to the bottom line? Do you think your business would fall apart? Do you think your profits would naturally drop? Well, that depends.

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Overcoming Apathy by Bringing the Customer to Life in Your Company

JoAnna Brandi hates to generalize, but I am beginning to think the service givers, especially here in Florida are suffering from a disease I call E.D.S. – Empathy Deficiency Syndrome. Some of the symptoms include apathy and an amazing ability to look right at a customer and not see a thing. The other peculiar indication of this syndrome is the inability to use the words “I’m sorry” or calming phrases such as “I can understand how that might be upsetting.”

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